Bob Dylan In Minnesota Now Available at Zenith Bookstore: A Handy Tool for Music-Based Tourists

Music-based tourism is well developed and growing, especially in countries featuring both mature tourism and music industries, such as the USA and the UK. 

So begins an abstract about a paper by David Leaver and Ruth A. Schmidt titled Before they were famous: music-based tourism and a musician's hometown roots.

They go on to say "Mintel estimated destination driven trips as 75 per cent of all music tourism at approximately 55 million annual visits worldwide, including domestic and international travel. It relies on evidence of cultural activities, incidents from the past, and tangible artifacts that can be photographed (Connell and Gibson, 2003). Memphis, with its strapline “Home of the Blues, birthplace of Rock n Roll” has built, post the mid-1980s, a thriving music based tourism industry attracting some million visitors and a spend of $3 billion (Memphis Convention and Visitors Bureau, 2007). The popularity of heritage attractions is highest among middle aged and older consumers, [“baby boomers” born between 1944 and 1964] with a bias towards the more affluent ABC1 socio-economic groups, with the third-age group, which makes up 25 per cent of the UK population, classed as very heritage-active (Mintel, 2008b). 

"The search for a contextual understanding is a key driver for these heritage tourists. Sites of music production and of births and deaths which emerged in the latter part of twentieth century are central."

This link will bring you to sources for this document: Before they were famous: music-based tourism and a musician’s hometown roots.

If you do decide you want to see points of interest from the early life of octogenarian Bob Dylan, I can recommend a couple of books to help you catch a few scenes you may not have been aware of before. The first, which is now near impossible to find, is Dave Engel's Just Like Bob Zimmerman' Blues.  You can read my interview with Mr. Engel here. The second might me K.G. Miles' Bob Dylan in Minnesota, of which I was one of several contributors. If you are planning a trip to the Northland, I recommend buying it when you visit us here Up North or in the Twin Cities.

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Thursday night I attended a book-signing by Rick Shefchik and Paul Metsa at Zenith City Books where their newly released Dylan-themed Blood In The Tracks is now available. I noticed that Zenith is also carrying K.G. Miles' fourth book in the Troubador Tales series, Bob Dylan in Minnesota. (Caveat: I saw the last copy pulled from the shelf so hopefully it will be back in stock soon.) Paul Metsa was also a contributor to that book as well, along with three other Minnesotans including myself.

If you're looking for a good read, their knowledgeable staff will help guide you to something worthy of your time. What's more, other than the library, I think Zenith has the most complete selection of works by local authors. There are a lot of excellent writers here, so make time to explore.

Here are a few fotos from Thursday eve.

An attentive crowd for the book signing.

Paul Metsa signs a book for Duluth Dylan Fest chair Zane Bail.

Rick Shefchik adds his signature for Nelson French

Meantime, life goes on all around you. Get into it.

Music-Based Tourism and Placemaking in Dylan's Northland

Beacon Theater, Nov. 2018. Photo credit: Nelson French

Yesterday's Duluth News Tribune featured an update on the state of tourism here by Visit Duluth president & CEO Anna Tanski. I found this particular passage in the article uplifting:

Bob Dylan and outdoor adventure remain the two top draws for international media and visitors. In recent months, Visit Duluth has hosted travel writers, influencers and media/TV from Australia, China, Germany, Sweden, and the UK. Stories have started running and will continue well into 2019, shining the international spotlight on our city, hopefully spurring travelers to experience Duluth for themselves.

As a member of the Duluth Dylan Fest committee it has been gratifying to welcome some of these journalists and media folk. The list of visitors goes further than the nations cited in Anna Tanski's column. Duluth warmly welcomed a pair of Pakistani journalists this fall, one who called Duluth the Best Place for Meditation. In 2017 we had a visit from a Rolling Stone journalist from France. who greatly enjoyed standing before the stage where a young Robert Zimmerman stood when Buddy Holly performed here.

January 1, 1972. Academy of Music. Photo credit: Joseph Sia
Photo courtesy William Pagel Archives

This past October it was a treat to meet a team from the BBC who flew to Minnesota to cover the upcoming election. They were torn between Rochester and Duluth, but descended upon our city because one of the men was a Dylan fan. In covering the Northland they visited the John Bushey Studio at KUMD to interview Miriam, host of the Highway 61 Revisited program. From there they caught a few of us at Carmody's Irish Pub where the Duluth Dylan Fest team was finishing up a planning meeting. You can catch the dialogue here, approximately 40 minutes in.

I mention all these things because reading yesterday's article seemed to be a much needed public acknowledgement that Dylan's ties to the Northland have real value for the community, something that has not always been recognized. When I first moved to Duluth in 1986, efforts to create a Bob Dylan Way had been continuously thwarted. For decades. It wasn't until May 2006 that the City of Duluth designated a cultural pathway in honor of Duluth’s native son, Bob Dylan, to commemorate his 65th birthday. It still required a group of citizens to raise private dollars to create and install 30 street signs that mark this pathway.

WHY PLACEMAKING MATTERS

There is much that has been written about music-based tourism. One of the foremost scholars on this subject is David Leaver of Manchester, England, who twice visited the Northland as part of his research endeavors. Here are links to abstracts for a few of his papers.

Before They Were Famous: Music-Based Tourism and a Musicians Hometown Roots

Together Through Life—an exploration of popular music heritage and the quest for re-enchantment
Premise: Set against the backdrop of the historical shift from modernity into postmodernity, this article explores the growing importance of music destination tourism for the baby boomer generation in their quest for personal and social meaning.

'Tangled up in Bob': An ethnographic case study of the impact of local Bob Dylan heritage on place branding in Hibbing, Minnesota.
Abstract: This case study explores avenues for symbiotic co-branding of local music heritage sites in Hibbing, Minnesota, an isolated mining town with a strong local culture, where Bob Dylan grew up and lived from 1947 to 1959. Music heritage based tourism focusing on sites of biographical significance is a growth sector in countries with mature tourism and music industries, such as the US and the UK. Based on two field visits and correspondence, this ethnographic study applies ethnographic aims to generate an understanding of the perspectives and orientations of key Hibbing stakeholders. Issues of access to the field and the negotiation of multiple roles of the researcher as fan, observer and participator are discussed. Findings provide a holistic image of events, drivers and barriers and 'tell the story' of the contribution of Hibbing's Bob Dylan heritage towards a local sense of place. Building on the conceptualization of 'place brand' as a relational network which emerges as an ongoing interactive process between 'place' and all its stakeholders, the paper suggests ways in which Dylan's Hibbing heritage can both further attract and inform his fan base while recognizing local sensitivities and resources.

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London, England, 2009. Courtesy William Pagel Archives.

Writing for World Archaeology, Timothy Darvill's  Rock and soul: humanizing heritage, memorializing music and producing places offers these additional insights about music and place.
Place production through the formal process of ‘place-making’ and the more informal evolutionary expediency of ‘place-marking’ has become a major theme of sustainable development, conservation and regeneration in recent decades. Popular music heritage has played a part in this, and has great potential to contribute more. This article explores the ways in which tangible and intangible heritage combine to underpin place-production linked to popular music. Examples of the achievements of popular musical heritage in relation to three discernible kinds of place-production are explored: linear places epitomized by roads and routes such as Highway 61 and Route 66; dispersed places represented by memorial plaques and statues on buildings and in open spaces; and concentrations of connected elements such as can be found in Liverpool (UK) and Memphis (USA). It is concluded that popular music culture continues to have an important role to play in the creation of powerful places and that social conventions and commercial interests now contribute to the perpetuation of interest in these places and the traditions they represent.

Of course the references to Route 66 and Highway 61 especially jump out, having travelled portions of both, each laced with nostalgia dripping with Americana. It was a privilege to welcome a caravan of Airstreamers to Duluth this past September who had come to begin their own trek from the Northland here to New Orleans. (See: Airstreamers Arrive in Dylan Country.)

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It is exciting to see the progress being made in Hibbing and here in Duluth.
There's more to be said, but this is enough for now. The links below will take you further.

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Related Links
Bob Dylan Way signs are all up in Duluth --DNT Story
Bob Dylan Duluth Tour Flyer
Additional Links related to this theme
Serendipity, the Duluth Armory and a Dylan Fan (Journalist) from Germany

BONUS TRACK
On January 27 the Armory Arts and Music Center Presents a Tribute to the Music of Buddy Holly and the Late 50s. This event is a 60th Anniversary Reunion remembrance, to be held at the Sports Garden in Canal Park. Details Here.